Web usage data as a means of evaluating public health messaging and outreach.
Tian, Hao, Brimmer, Dana J, Lin, Jin-Mann S et al.·Journal of medical Internet research·2009
This study looked at how many people visited the CDC's ME/CFS website over 18 months and what information they searched for. The website received millions of visits from around the world, showing that many people are looking for reliable information about ME/CFS. The researchers found that a public awareness campaign successfully brought more visitors to the site, and that people were more interested in professional medical information after the campaign ended.